UMNOMBO Apparel is a South African clothing brand which creates African fashion trends that reflect modern styles rooted in African culture. We use contemporary global textiles blended with African Artwork, resulting in authentic and relevant products at an affordable price range.
Identity, Our thread
To us at UMNOMBO, combining “tradition and contemporary” is both a record of life and history; thus an irreplaceable source of creativity and inspiration. In a rapidly changing world, staying connected to our cultural roots with modern fluidity is crucial. One way to do so is by embracing cultural identity through modernised clothing and accessories.
Fashion has always been a powerful means of self expression. By combining traditional African elements with contemporary styles, we can celebrate our heritage while staying relevant in the modern era.
To revive the appreciation for culture, we launched UMNOMBO Clan Tapes, to embrace and incorporate cultural heritage through contemporary pieces that pay homage to traditional techniques, patterns, and craftsmanship. This representation matters, especially in a multicultural society like South Africa, where individuals from various backgrounds seek to celebrate their heritage.
Fabric and colour
Our Dynamism
Fabric, colour and particularly textiles in fashion design, are the most important aspects of our creative process. At UMNOMBO we employ combinations of various fabrics in a plethora of ways to make our items uniquely fashionable and attractive. As aesthetic values are personal, our team has learnt to personalize fabrics based on colour, design, and texture to help us select and coordinate patterns relevant for every person and occasion.
At UMNOMBO we pride ourselves in refining and developing clothing through the mixing of colour and fabrics. This gives us a wide scope for creativity, additional depth and personality to our clothing, distin- guishing us from the rest of the current market.
